Branding professional service firms – reputation and awareness

Posted by Eirik Haslestad on December 23, 2012 · Leave a Comment 

The brand is one of the most valuable assets of professional service firms (PSFs), and branding is fundamental to ensure growth. However, the brand remains one of the most underutilized assets. PSFs are searching for clients that are profitable, loyal and refer to other profitable and loyal clients. The relationships between clients and PSFs are … Continue reading →

Filed under Branding, Professional service firms, PSF, Strategy · Tagged with , , , ,

  • Wisdom.

    The master doesn´t talk, he acts. When his work is done, the people say: "Amazing, we did it, all by ourselves!"

    - Laozi

  • Engage. And Align.

  • Eirik Haslestad